A Honey Making Monster
Teaching Marketing at Universities
The deep knowledge behind a successful real-world brand turned into practical modules for modern universities
🟣 Marketing Architecture
How to build an economy-driven marketing system for modern business success
This core module covers how to turn services or digital products into compelling, sellable offers and how to market them through smart brand framing, content strategy, and funnel systems. Students learn to build entire marketing architectures that actually work in the modern economy.
🟤 Digital Marketing
Understand and use what truly works in today’s digital marketing economy
This module provides a clear overview of the digital marketing landscape – from social platforms and content formats to audience segmentation and marketing strategies. Students learn what actually drives visibility, trust, and conversions to build strong digital marketing ecosystems.
About Stefan Kollewe
German-born and based in Vietnam for over 10 years, Stefan shares his experience not only with business owners worldwide, but also with the next generation of marketers at universities in Vietnam.
With over 15+ years of experience in the field of Marketing, his background is based on the following milestones:
Founder of the brand and consultant agency A Honey Making Monster
3 years Head of Digital Marketing at one of Europe's leading consulting firms
Marketing projects for global brands such as Samsung, Red Bull, Bogner
Speaker and guest lecturer at universities and business events
Master of Arts (M.A.) in Business Psychology, focus on Market and Consumer Psychology
Bachelor of Arts (B.A.) in Socioeconomics, focus on International Marketing
Trained Bank and Finance Clerk, specialized in Marketing
Certified Neuroscience Coach (trained under Prof. Dr. Dr. Julius Kuhl, Germany)
Request for Teaching
If you're interested in bringing real-world marketing insights - presented in an academic way - to your students, feel free to reach out
A Honey Making Monster
Hamburg & Remote worldwide
Made with 🍯 by AHMM
© 2025 - Alle Rechte vorbehalten